As summer approaches, the grills are heating up, and MorningStar Farms is ensuring that plant-based eaters and veggie lovers alike have something to look forward to. The well-loved veggie burger brand, owned by Kellogg Company, has launched an exciting new line of vegan burgers just in time for the cookout season. Designed to be the star of your backyard barbecues, these innovative options promise new and bold flavors that bring diversity to any grill.
Recognizing that summer is a time when friends and families come together over good food, MorningStar Farms has partnered with the global dining platform, EatWith, to host a series of unique dinner events in major cities such as Chicago, New York, and Los Angeles.
The summer series will see grillmasters in each city creating memorable dining experiences featuring MorningStar Farms’ latest offerings. This initiative perfectly aligns with EatWith's mission of bringing people together through food. “We started EatWith with the goal of bringing people together through food,” shared Jean-Michel Petit, Co-founder and CEO of EatWith. “Working with a brand that is focused on expanding culinary horizons in a delicious and authentic setting is a natural partnership for us.”
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The centerpiece of this summer celebration is MorningStar Farms' two new vegan burger varieties, each crafted to cater to different taste preferences:
- **Veggie Lovers Vegan Burger**: Packed with ten vegetables, grains, and seeds, this burger offers a wholesome, earthy, and satisfying bite for those who crave a veggie-forward experience.
- **Meat Lovers Vegan Burger**: Designed with a plant-protein base, this option delivers a “flame-grilled flavor” and a hearty, meaty taste for those seeking a plant-based beef alternative.
Both burgers are not only delicious but are also ideal for anyone looking to add variety to their summer grilling lineup. Whether you're a dedicated vegan or a traditional barbecue fan curious about plant-based proteins, these burgers promise to excite the taste buds.
MorningStar Farms is encouraging grill enthusiasts to reimagine their cookouts by making space for plant-based proteins alongside traditional fare. As Cash put it, “Making room for plant-based proteins on the grill adds different and unique flavors to your summer eating experiences that will appeal to guests who may want something other than meat at your cookout.”
This summer, whether you're craving a bold, meaty bite or a wholesome veggie-packed burger, MorningStar Farms' new vegan lineup proves that plant-based can absolutely hold its own at the table.
So fire up your grill, grab a pack of these innovative burgers, and get ready for a summer filled with delicious, plant-based memories!